HERE AND BEYOND
Philip Kotler holds a master class for Ameriabank employees
Media Room
Given the importance of marketing as a promising direction, Ameriabank provided financial support to organization of master classes by marketing guru Philip Kotler in Armenia. Ameriabank’s initiative was aimed at enhancement of knowledge about marketing tools through live communication with the prominent professor.

On November 15, Philip Kotler held a master class for Ameriabank’s employees. He presented the modern marketing approaches and detailed the developments in the international arena, with an emphasis on banking. The master class was followed by a 1-hour long Q&A session where Ameriabank’s members could develop their marketing skills and knowledge in an interactive environment. 
Updated 18.11.2011, 9:55
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